April 24, 2013 – For Immediate Release
Indie Romantic Comedy Announces Theatrical Release
Rebel Pilgrim Productions will release the faith-friendly romantic comedy A Strange Brand of Happy in theaters on September 13, 2013. The film, directed by Brad Wise, stars Joe Boyd (Hitting The Nuts), Grammy Award winner Rebecca St. James (Suing the Devil, Left Behind) and Academy Award winner Shirley Jones (Elmer Gantry, The Partridge Family). The movie will initially open in 42 markets through Integrated Media Associates.
The president of IMA says, “We are extremely pleased to be working with Rebel Pilgrim on the theatrical distribution of A Strange Brand of Happy. We feel it to be a fresh, engaging film with a faith foundation that’s different and will have broad appeal. It is very Office Space meets Napoleon Dynamite.”
Joe Boyd, the film’s Producer says, “We wanted to make a fun, funny movie that addressed some issues of faith, but isn’t heavy-handed or preachy. I believe that’s exactly what we’ve pulled off.” The company is partnering with Seatzy.com to release the movie in as many markets as possible. “We have a limited release of 42 screens booked for opening weekend, but through Seatzy.com we are able to open any other market by offering ticket pre-sales through a crowd funding model similar to Kickstarter.” According to the movie’s website, the film will open in any market where 500 tickets are pre-sold. The producers are counting on a word-of-mouth grassroots effort to open up more theaters.
For more information on A Strange Brand of Happy, visit the movie’s official website at www.strangehappymovie.com.
President, Rebel Pilgrim Productions
513-629-0277 (direct line)
DOWNLOADABLE PHOTOS, ETC:
Press Packet and Poster: http://strangehappymovie.com/downloads/
Movie Stills: http://strangehappymovie.com/stills/